Monona Terrace earns prestigious Wisconsin Forward AwardSometimes good enough is good enough. But not if you’re aiming for excellence.
Our recommendations of what to do when you come here to explore You know how every once in a while you discover a town that stays with you long after you return home? Our visitors frequently tell us that Wisconsin’s capital city of Madison is one such spot. If you’ve been here for a convention [...]
Five new twists on the year-end office bash Oh, the office holiday party—and the resulting images in your mind. Off-tune karaoke perhaps? What about that time your boss over-eggnogged? Or channeled the Seinfeld show and danced like Elaine? […]
How to use simple tactics to fire up the crowd Attendee engagement. It’s a phrase you hear—and most likely repeat—with every event you plan. With good reason. “You need to grab attendees’ attention before they even step foot inside your venue so that they arrive already excited for the event itself. They’ll come ready to [...]
There are two kinds of meetings: important ones and really important ones. And considering that your entire sales team may get together only once a year or more, the sales conference is often the highest-profile meeting you plan.
Michelle Eggert, CMP, CDS If your event planning approach is anything like mine, I start contemplating how to improve my next event even before the current one is over. So you can imagine after 20-some years in the event planning business (but who’s counting?), I’ve picked up a few tips and tricks that have served my [...]
If you’re in charge of planning a meeting, chances are your attendees will be networking. Send invitees the four tips below prior to the meeting to help them make the most of the event. This value-add is a great way to energize them for the event and another touchpoint with which to encourage attendance. [...]
Let’s face it. One of the most important parts of any event is the food. Great dishes can make a good event an even bigger success, and distinctive offerings can set the tone for your gathering. Much like fashion and music, catering trends change with the seasons. So, what can we expect for catering trends [...]
Relocating your typical meeting to an offsite location is a great way to infuse new energy and amp up creativity for an otherwise predictable event. But have you ever thought about taking your offsite meeting to another level? Fresh air can do wonders for morale and meeting efficacy. Physically moving part or all of these [...]
When attending events for days at a time, people often want to relax and recharge by exploring their surroundings. We’ve gathered some of the city’s “must-sees” for you to share at your next Madison-based event. […]