IT’S ALL IN THE NUMBERS If only a well attended meeting was as simple as “plan it and they will come.” While there’s no magic formula for sky-high registration numbers, there are a few simple things you can do to drive attendance. Here are five to get you started and planning tips to make your [...]
Tips for hosting meetings for 20-somethings to grandparents Every 20 years or so, a generation gets a new label and researchers detail the differences among us. But while we certainly see life through different goggles, we also share something in common: Most of us are still working. As a result, meeting planners are often tasked [...]
“We’re so dialed in here. This is a place that embraces our vision and where we can make almost anything happen, logistically and creatively.” Laurie Koch Trek Bicycle An inspiring event starts with an inspiring location. One that opens up possibilities—both for your event and your attendees. THE IDEAL LOCATION COULD BE [...]
Checklist: Getting Started on Going Green Most event planners today want to “green” their events. But if you’re just getting underway, the commitment can seem overwhelming. Where do you begin? To get you started, we’ve assembled a list of 12 easy actions to help you infuse sustainability into your planning process. Food and Beverages 1. [...]
Monona Terrace earns prestigious Wisconsin Forward Award Sometimes good enough is good enough. But not if you’re aiming for excellence.
Our recommendations of what to do when you come here to explore You know how every once in a while you discover a town that stays with you long after you return home? Our visitors frequently tell us that Wisconsin’s capital city of Madison is one such spot. If you’ve been here for a convention [...]
Five new twists on the year-end office bash Oh, the office holiday party—and the resulting images in your mind. Off-tune karaoke perhaps? What about that time your boss over-eggnogged? Or channeled the Seinfeld show and danced like Elaine? […]
How to use simple tactics to fire up the crowd Attendee engagement. It’s a phrase you hear—and most likely repeat—with every event you plan. With good reason. “You need to grab attendees’ attention before they even step foot inside your venue so that they arrive already excited for the event itself. They’ll come ready to [...]
There are two kinds of meetings: important ones and really important ones. And considering that your entire sales team may get together only once a year or more, the sales conference is often the highest-profile meeting you plan.
Michelle Eggert, CMP, CDS If your event planning approach is anything like mine, I start contemplating how to improve my next event even before the current one is over. So you can imagine after 20-some years in the event planning business (but who’s counting?), I’ve picked up a few tips and tricks that have served my [...]